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General Manager - Sales/Marketing & Operations

A versatile and highly experienced general manager who has run small to medium businesses with an emphasis on operations, sales, distribution, customer relations, product development, recruitment and training for leading companies providing precision cutting tools, lifting equipment, specialized machine parts, engineering services, cellular phones, two-way radios and emergency safety communications equipment. Led award-winning sales teams that have sold more than $218 million with gross margins of up to 60%.

Expertise includes outstanding marketing, sales, engineering, manufacturing, financial, cost control and analytical skills.


A&H Tool Engineering Corporation, Cerritos, California 2000-Present

Chief Executive Officer/President

Manage a tool manufacturing company that produces new and refurbished tools for the aerospace industry with 24 tool and cutter grinders, machinists, inspectors, and administrative staff.

  • Grew sales by 80% with margins in excess of 55% and increased the customer base by 20%.
  • Moved the business to a facility 300% larger in capacity and added ten employees to accommodate increased sales.
  • Prepared quotes, purchased materials, maintained inventories, recruited staff, oversaw human resources, sold to key accounts and prepared pricing.
  • Automated internal operations with custom integrated software for accounting, quoting, purchasing, inventory control, shop scheduling, personnel and recruitment of machinists.
  • Purchased new machinery, including milling machines, lathes and grinding machines.
  • Purchased another machine tool company and integrated its equipment, personnel and customers into the company.
  • Obtained a three-year renewable contract from Boeing for its C-17 aircraft to provide tooling to support the manufacture of 180 aircraft.
  • Won a sole source contact with Allied Signal Corporation worth $400,000 per year.
  • Obtained a tool sorting and storage contract with Boeing, Seattle.
  • Manufactured test fixtures for Eaton Aerospace Company.
  • Added 401(k) benefits, health plans and life insurance for all employees.
  • Assisted in transitioning the company to a new owner.
  • Led the initiative for obtaining ISO 9000- AS 9100 certification to qualify for aerospace business.
  • Expanded business capabilities to include design and engineering services.
  • Found a new proprietary product and purchased manufacturing rights to a lifting device called ShopLift with a sales potential of $3 million per year.
  • Qualified as a tooling vendor for Northrop Aircraft Corp., resulting in $2.2 million sales over five years.
  • Opened a tool distribution company called Dynahbar Tool Company, which is projected to generate $100,000 per month with a 35% margin.
  • Produce new and refurbished polycrystalline diamond tools for composite machining.
  • Manufacture new tooling from blue prints.
  • Worked directly with client companies to develop tooling for special projects.

Nextel Communications, Inc., Santa Maria, California 1994-2000

General Manager

Managed sales and services for an NYSE telecommunications company for the Western Region with a team of 16 sales, technical and administrative staff located in two offices, generating $500 million in sales per year.

  • Managed and generated $1.2 million in analog radio communications sales until 1996, when the company switched over to 100% digital. Grew digital sales from zero to $3 million annually.
  • After the company changed over to digital equipment, developed a new sales team that expanded the company's market share by 114%.
  • Member of the President's Council for four years in a row as a result of exceeding quota by more than 120% annually.
  • Developed and expanded the sales team to #1 in the Western Region.
  • Mentored the #1 salesperson in 1999.
  • Contracted with the Public Safety Division of Santa Barbara County to use the Nextel system for 130 staff.
  • Led the Western Region in service contracts.
  • Assisted the Engineering Department in cell site locations for the Central Coast of California.
  • Helped designed two retail sales locations that became the company model for the Western Region.
  • The Central Coast Service Department became the Service Depot for the Western Region because of exemplary service and lowest costs.
  • Achieved the lowest customer turnover in the Western Region.
  • Developed focus groups to increase customer retention.
  • Helped centralize customer care.
  • Attained the highest percentage of market share in Southern California.

Motorola Communications, Inc., Santa Maria, California 1984-1994

Sales Manager

Began as a Sales Representative for a two-way radio communications equipment company with revenues of $9 billion. Opened a regional office. In two years, generated sales of $1.55 million.

  • Expanded the sales team to six, resulting in a 100% sales increase.
  • Nominated to the President's Sales Club after achieving 140% of sales quota.
  • In 1992, the sales team achieved President Sales Club status.
  • Led the division in service contracts.
  • Added 67 new two-way radio repeaters in San Luis Obispo and Santa Barbara counties.
  • Developed a two-way radio site on Channel Island.
  • Sold and serviced the police, fire and public safety departments on the Central Coast.
  • Became the leader in emergency response equipment.


Managed a wholesale nursery, producing houseplants consisting of tropical foliage plants that were sold to grocery chains and florists.


California Polytechnic University, San Luis Obispo, California

Bachelor of Science, Agriculture Business

Fullerton Jr. College, Fullerton, California

Associate of Arts, Accounting


Society of Mechanical Engineers
Society of Quality Assurance


Associate Emmy Award for Special Effects for a mini-series "War and Remembrance" on ABC-TV for the design and construction of a fully operational 26-foot scale submarine.

Super-Job-Search is a registered trade mark by Peter K. Studner. All rights reserved.
Copyrighted © Peter K. Studner 1997-2006
Los Angeles - Burbank - Westlake Village - Irvine
Mailing Address: P.O. Box 241957, West Los Angeles, California 90024-9757
(310) 470-6688 - FAX (3